LINKEDIN IS NO LONGER JUST A DIGITAL RESUME
LinkedIn has evolved into one of the most powerful professional branding and visibility tools available. Recruiters, hiring managers, executives, referral partners, conference organizers, potential clients, and business leaders routinely search LinkedIn before making hiring, promotion, partnership, and speaking decisions.
At the same time, artificial intelligence and generative search technologies are changing how professionals are discovered online. Your expertise, accomplishments, and insights cannot create opportunities if they cannot be found.
Through Houston Outplacement LLC, Bridget Batson helps professionals build a stronger LinkedIn presence through profile development, coaching, personal branding, content creation, ghostwriting, and ongoing management services.
Whether your goal is landing a new opportunity, building credibility within your industry, growing a business, attracting clients, or becoming a recognized thought leader, LinkedIn can be one of the most valuable tools in your professional toolkit.
LINKEDIN SERVICES
1. LINKEDIN PROFILE DEVELOPMENT
A LinkedIn profile should do far more than summarize your work history. It should communicate your value, establish credibility, and position you for future opportunities.
As a former recruiter, Nationally Certified Online Profile Expert (NCOPE), and award-winning resume writer, Bridget Batson works with clients to create profiles that clearly communicate expertise, accomplishments, leadership, and professional impact.
Services may include:
• Headline optimization
• About section development
• Experience section enhancement
• Keyword optimization
• Professional branding alignment
• Recruiter visibility improvements
• Skills strategy
• Search optimization
Investment
Resume Clients: $145 (Coaching and Profile Development are both included at this one price for resume clients)
New Clients: $395
2. LINKEDIN COACHING
Houston LinkedIn Coaching Services
Many professionals have a LinkedIn profile but are not using it effectively. During LinkedIn coaching sessions, Bridget Batson works one-on-one with clients to help them understand how to leverage the platform for career advancement, professional networking, business development, thought leadership, and personal branding.
As a Nationally Certified Online Profile Expert (NCOPE), Bridget teaches clients how to optimize their profiles, grow their networks, engage with content strategically, connect with recruiters and hiring managers, and increase visibility within their industries.
Whether you are actively job searching, pursuing a promotion, transitioning careers, building a consulting practice, or growing a business, LinkedIn coaching can help you maximize the value of your professional presence online.
Building a profile is only one part of LinkedIn success. Knowing how to use the platform effectively is equally important.
During live one-on-one coaching sessions, Bridget Batson teaches clients how to strategically use LinkedIn to expand their networks, increase visibility, create content, engage with others, and position themselves as thought leaders within their industries.
Topics may include:
• Networking strategies
• Content creation
• Personal branding
• Visibility strategies
• Recruiter engagement
• Thought leadership
• Job search techniques
• Business development
• LinkedIn best practices
• Earned media strategies
Investment
Resume Clients:$145 (Coaching and Profile Development are both included at this one price for resume clients)
New Clients: $195
3. LINKEDIN VISIBILITY AND PERSONAL BRANDING PACKAGES
Many professionals have outstanding careers but remain virtually invisible online.
The LinkedIn Visibility Package is designed to help professionals establish a stronger presence, communicate their expertise, and improve discoverability in recruiter searches, LinkedIn searches, and AI-driven search environments.
This package combines profile optimization, coaching, and content development to help clients move beyond simply having a profile to actively building a professional brand.
Includes
• LinkedIn Profile Optimization
• One LinkedIn Coaching Session
• One Professionally Written LinkedIn Article
• One Custom Carousel Post
Investment
Resume Clients: $395
New Clients: $595
4. LINKEDIN GHOSTWRITING
Not everyone has the time to consistently create professional content.
Houston Outplacement LLC offers LinkedIn ghostwriting services designed to help professionals maintain visibility while focusing on their careers, businesses, and responsibilities.
Content is developed around your expertise, experiences, accomplishments, and industry insights.
Investment
$75 Per Content Package
Includes
• One LinkedIn Article
• One Custom Carousel Post
5. LINKEDIN MANAGEMENT
Houston LinkedIn Management Services
Consistent activity is one of the most important factors in building professional visibility on LinkedIn. However, many professionals, executives, attorneys, consultants, and business owners simply do not have the time to create content and engage on the platform regularly.
Houston Outplacement LLC offers LinkedIn management services designed to help professionals maintain an active and credible presence. Services may include content planning, article creation, carousel development, posting support, commenting, visibility recommendations, and strategic engagement activities.
The goal is not simply to post content. The goal is to help professionals build authority, strengthen their professional brands, and remain visible to recruiters, clients, referral partners, clients, media professionals, and industry leaders.
This service is ideal for executives, consultants, business owners, attorneys, and professionals seeking greater visibility without dedicating significant time to managing the platform themselves.
Starting at $595 Per Month
Includes:
• Two LinkedIn Articles Per Week
• One LinkedIn Carousel Post Per Week
• Content Planning
• Posting Support
• Two to Three Human-Searched and Developed Comments Per Business Day (There is zero automation with this. This is sourced and written by Bridget Batson)
WHY WORK WITH BRIDGET BATSON AT HOUSTON OUTPLACEMENT LLC
Bridget Batson is the Founder of Houston Outplacement LLC and has spent more than two decades helping professionals communicate their value and advance their careers.
Credentials and Recognition Include:
• Nationally Certified Online Profile Expert (NCOPE)
• 8-Time TORI Award Winner
• Certified Executive Resume Writing Master
• Certified Interview Coach
• Former Recruiter
• Featured Contributor in the 9th Edition of Resumes For Dummies
• WBE and WOSB Certified
Houston Outplacement LLC serves clients throughout Houston and across the nation.
