That Personal Branding Flair:
Adding Symbols & Bullets to Your LinkedIn Profile

Ready to give your LinkedIn profile a little extra oomph?

Although LinkedIn doesn’t exactly make it easy to add bullets or symbols in your content, you can actually spice things up by pasting sUnicode symbols and characters that transition your profile into a visual masterpiece! 🎨

How to Add Bold to Your LinkedIn Profile

Step 1: Find a Bold Text Converter

So, first things first. To change your text to those fancy Unicode bold characters, start by opening your web browser and searching for “Bold Text Converter.” You will see websites that can convert plain text into Unicode characters. My Favorite is LingoJam

Step 2:

Enter Your Text
Now that you’re on the website, look for a search bar at the top. This is where the magic happens. Type in the word or words you want to make bold. It will usually change as you type.

Step 3:

Copy and Paste
Copy the style and go to your LinkedIn profile, status updates, posts, headlines, or wherever you want to use this special text. Paste it right in. It’s literally a copy-and-paste exercise.

How to Add Bullets or Symbols to Your LinkedIn Profile

Step 1: Find the Character:

Go to a Unicode or Emoji character lookup website and pick the character you want.

Some of my favorites are fsymbols, EmojiKeyboard, and  Cool Symbols.

Step 2: Copy It:

Right-click the character and choose “Copy” (or use Ctrl+C on Windows or Command+C on macOS).

Step 3: Open LinkedIn:

Log in to your LinkedIn account.

Step 4:

Edit Profile or Create a Post: Either edit your profile or start a new post, depending on where you want to use the character.

Step 5: Paste the Character:

Click where you want to insert the character, right-click, and select “Paste” (or use Ctrl+V on Windows or Command+V on macOS).

Step 6: Review and Publish:

Double-check that the character looks right, and then save your profile changes or post it.

That’s it! You’re all set to add Unicode characters to your LinkedIn profile or posts. Make sure to use them thoughtfully and creatively!

Add LinkedIn Symbols

You can copy it by clicking Ctrl-C or right mouse clicking on the highlighted symbol and choosing COPY from the right mouse menu. If you use a Mac, you can click Apple+C.

Your symbol is now copied and ready to be pasted.

Paste the bullet by clicking Ctrl-V or right mouse clicking and choosing PASTE from the right mouse menu. If you use a Mac, you can click Apple+V.

Why Add Pizzazz to Your LinkedIn Profile?

  1. Grabbing Attention: Imagine you’re at a crowded networking event. Adding symbols and bold text is like wearing a stylish tie or a unique accessory; it helps you stand out in the crowd, making people more likely to notice your profile.

  2. Showcasing Your Best: Think of it as putting your best foot forward. You can use bold text to highlight your proudest achievements and accomplishments. It’s like giving your profile a little extra sparkle.

  3. Easier Reading: Just like using headings in a document, symbols can break up the text and make your profile easier to read. It’s like adding signposts on a journey, helping visitors navigate through your information effortlessly.

  4. Personal Flair: Your LinkedIn profile should reflect you! By adding symbols and unique elements, you can infuse your personality into your professional persona. It’s like wearing a cool pin on your lapel – a conversation starter.

  5. Being Professional and Creative: Striking the right balance between professionalism and creativity is key. You want your profile to be eye-catching but still in line with the serious business world. It’s like dressing smartly but with a touch of personal style.

  6. Boosting Engagement: Just like a well-decorated shopfront attracts more window shoppers, a well-organized and visually appealing profile can encourage more people to engage with your content.

  7. Keyword Spotlight: Think of bold text as shining a spotlight on your keywords and skills. It’s like putting your best qualities under a bright spotlight, making sure recruiters and potential connections can easily find them.

  8. Show Off Certifications: Use symbols to proudly display your certifications and awards. It’s like having a trophy shelf in your office that showcases your achievements.

  9. Expressing Yourself: LinkedIn is not just about your qualifications; it’s also about who you are. Adding a touch of flair can show your creativity and passion for your field.

  10. Growing Your Network: An inviting and attractive profile tends to attract more connection requests. It’s like having a warm smile at that networking event; people are more likely to approach you.


Remember, while a little bit of pizzazz can be a great addition, but we don’t want to overdo it. Make sure your profile remains professional and represents your authentic self. Just like in real life, being yourself while adding a dash of charm can go a long way in making meaningful connections on LinkedIn.

Symbols Appear Differently Across Different Devices

Symbols may appear differently across the different devices and operating systems you use to access your LinkedIn profile. That means what you see isn’t necessarily what another person sees when viewing your profile. Smartphones tend to take symbols and convert them to emoji. Emoji are small, colorful icons that are typically used to express ideas and emotions.

If you are viewing your LinkedIn profile on a PC, the symbols in your headline may appear black. Viewing your LinkedIn profile on a smartphone or on a Mac desktop, the symbols in your headline may appear colorful and almost cartoon-like. iPhones and Android phones use different art and so the symbols may look different depending on your smartphone.

When choosing symbols to populate your LinkedIn profile, the simpler the better. Stars, circles, squares, arrows, and check marks are universal and display with consistency across almost all devices. Using more complex symbols like those of folders, books, phones, paperclips, tools, and other items, you risk the symbol either showing differently on some devices or not at all.